![]() ![]() This, in turn, has resulted in the brand history of over 78 years and made Parle-G the undisputed leader in the biscuit industry. ![]() Parle-G with its low price, high quality and a strong brand image has ensured a high perceived value for the customers. You are advised to exercise caution, discretion and independent judgment with regards to the same and seek advice from professionals and certified experts before taking any decisions.īy using this site, you agree to the Terms of Service and Privacy Policy. Albert Einstein once said: Strive not to be a success, but rather to be of value. The content and any output of such tools/analysis is for informational purposes only and should not be relied upon or construed as an investment advice or guarantee for any specific performance/returns advice or considered as recommendation for the purchase or sale of any security or investment. All timestamps are reflected in IST (Indian Standard Time).ĭISCLAIMER: Any and all content on this website including tools/analysis is provided to you only for convenience and on an “as-is, as- available” basis without representation and warranties of any kind. Sensex & BSE Quotes and Nifty & NSE Quotes are real-time and licensed from BSE and NSE respectively. ![]() (Prices may vary for AK and HI.) Learn more about free shipping on orders over 25.00 shipped by Amazon. (for corporate data, historical price & volume, F&O data). : Parle G Original Gluco Biscuits, Product of India, Value Pack (12 Packets of 56.4g) : Grocery & Gourmet Food. According to a Nielsen survey of 2011, it is the largest-selling brand of biscuits in the world. But Kulkarni admits that it is time to rejuvenate Parle G to appeal to the new generation, who perhaps don't have stories about the brand that is all-too familiar for older generations.DATA SOURCES: TickerPlant (for live BSE/NSE quotes service) and Dion Global Solutions Ltd. Parle-G is a brand of biscuits manufactured by Parle Products in India. Parle Products revamped Parle G with the help of O&M, positioning it as aiding intelligent curiosity with the tagline, G for Genius. Disclaimer: Woolworths provides general product information such as nutritional information, country of origin and product packaging for. Even with increased penetration, glucose's share has declined. As its unique taste expanded over the globe, Parle-G was declared the worlds largest selling biscuit brand by Nielsen in 2003. However, with aspirations, biscuit consumption has moved to new premium formats. Kapadia says, "It helped that it had everything in-house - packaging, procurement. Even when the key ingredient prices (vanaspati, sugar and wheat) went north, its price hovered at Rs 4 for a pack. 10/ Pack Get Quote Parle G Biscuits 5/ Piece Get Latest Price Brand: Parle G Every nation dreams of a better tomorrow. 10/ Pack Get Quote Coconut Flavor Parle 20 20 Nice Biscuit, Packaging Type: Packet. Free Shipping Cash on Delivery Best Offers. Get Quote Sweet Parle Oats And Berries Biscuit, Packaging Type: Packet. ![]() Mahavir Smurti Society, Ghatlodia, 18, GUJARAT ESTATE, OPP. Parle G has also kept pricing in check, though not always leaving it unscathed. Treat yourself to a pack of delicious Parle-G biscuits to experience nourishing and fortifying. Parle Biscuit Cookie And Rusk - Buy Parle Biscuit Cookie And Rusk at Indias Best Online Shopping Store. You can find parle g biscuit in various areas of Ahmedabad such as 38, Suvas Industrial Estate, Near Moraiya Railway Crossing, Moraiya,, B no - 6/d, Near. Till its second factory came up in 2000, Parle turned to contract manufacturers. In 1997, Britannia relaunched Glucose D as Tiger and filled gaps left by Parle G's short supply. While Kulkarni says owing to governmental restrictions on ramping up capacity, Parle G's supply had to be rationed by 20 per cent. The glucose market was 60-70 per cent of the overall market." Glucose is now 22 per cent of Rs 24,000 crore and Parle G is around 80 per cent of it, reaching 6 million outlets. This product price is 89 but the lowest price is 58. Praveen Kulkarni, general manager, marketing, and with the company since mid-90s, says, "Parle G, till the 1980s commanded over 95 per cent. You can check the price history of Parle-g Original Glucose Biscuit, 800g above. Kapadia says, "It wanted to sell biscuits in consumer-friendly packs, rather than leave them loose in jars." Parle resorted to importing and patenting its own packing machinery as early as the fifties. It was the belief in branding that also made Parle G's makers self-reliant, build scale and maintain pricing. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |